Entertainment

Fremantle has appointed Ganesh Rajaram as CEO in Asia and Latin America

Ganesh Rajaram and Haryaty Rahman are rising at Fremantle, the producer of American Idol and Got Talent, respectively.

Rajaram will take over as CEO of Fremantle Asia and Latin America on January 1, 2023, and Haryaty Rahman will be elevated to EVP Sales to take his place.

Ganesh Rajaram, who previously held the position of General Manager/EVP in Asia, is now in charge of all aspects of production businesses in Asia and Latin America, with India, Indonesia, and Mexico’s managing directors reporting directly to him. He will continue to report to Fremantle Group CEO Jennifer Mullin from Singapore.

Since joining Fremantle in 2005, Ganesh Rajaram has been successful in attracting new viewers for American Idol, The X Factor UK, and America’s Got Talent on pan-regional broadcasters like Fox and Sony in the region. Ganesh has also negotiated deals for scripted shows, selling American Gods to China’s Youku and Beecham House to Netflix India.

Ganesh Rajaram’s “strategic vision, empathy, and creativity will no doubt ensure continued growth and prosperity,” according to Jens Richter, Fremantle’s CEO of International. He added, ”We have worked together for many years, and there is no one better suited to take on this important position to drive Fremantle’s ambitious growth plans in this space.”

Haryaty Rahman is taking over for Ganesh Rajaram in Asia and expanding her current position as SVP. As a result, she will direct Fremantle’s regional distribution strategy. She will report to Jens Richter from Singapore.

Haryaty Rahman has made a number of significant deals since joining Fremantle in 2010, including one that sold My Brilliant Friend: The Story of a New Name to iQIYI, Youku, and Tencent Video in China — the first time a non-English-language European drama has sold to three platforms simultaneously.

Jens Richter stated, “Haryaty’s unrivalled knowledge and relationships with broadcasters and producers across Asia has helped put the Fremantle name and our brilliant content in front of huge audiences in the region,”

Raeesa Sayyad
Published by
Raeesa Sayyad

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