The 2023 edition of the Cannes Film Festival was one of the biggest successes among global entertainment events: an edition full of top films, great guests and exciting events involving the world of cinema, culture and innovation.
And at an event of this magnitude, the rising star of modern finance could not be absent: Christopher Aleo, CEO of ISwiss, attended the French event at the invitation of Mastercard, one of the most important global payment processors.
Christopher Aleo, accompanied by a mysterious blond beauty, attended the premiere of the film ‘Asteroid City’, by Wes Anderson: at the end of the screening, the Swiss financier also had the opportunity to exchange a few words with Tom Hanks, one of the main actors in the film with Scarlett Johansson.
“An enthralling film, not only for the incredible landscapes but above all for the skill with which the director and the protagonists know how to express deep and universal sentiments, such as the sense of loss and love,” commented Aleo on leaving the screening.
“The Cannes Film Festival is not only an opportunity to preview auteur cinema and watch celebrity parades on the Croisette,” Aleo continued, “But it offers much more: just look at the different events organised during the festival period, which address issues related to cinema, entertainment, culture and which encourage all participants to engage in innovation and progress to grow these sectors.”
The engagements for Christopher Aleo did not end there: in fact, iSwiss was the sponsor of the event organised by Fashion TV, the iSuccess awards presentation. And the award for the fastest-growing financial sector went to the iSwiss Group.
“Another important milestone that the iSwiss group has managed to achieve,” were the words of Aleo, about to board the flight that would take him back to Dubai, to work at the offices of the Swiss bank’s headquarters in the United Arab Emirates “An achievement that we want to turn into a starting point to continue on this path with the entire group team, further increasing the commitment and work that has allowed iSwiss to grow so much in such a short time.”
“The key to growth and progress, in any field, is innovation and openness to new things. This vision drives iSwiss’ business, but it is also easy to see how this principle can be successfully applied in cinema. Cannes has seen a new ferment among those in the industry, who are always looking for new solutions and new ways to tell the story.”
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