Google can concentrate its development efforts on GA4’s analytics features now that Universal Analytics has been retired. The most recent GA4 feature, benchmarking data for competitor...
Data science plays an important role in marketing like never before in the digital age of quick and efficient communication. Marketers now have access to superior...
Agencies and in-house teams usually divide into specialized units for digital marketing, such as SEO, content marketing, and PPC. Although this division makes sense internally, it...
The #HyperService campaign that Ola Electric has launched today aims to expand the strength of its service network and provide customers with the most cutting-edge post-sale...
New tools that are more useful, relevant, and adaptable are introduced by Internet technologies’ constant development. These tools cover social media, email, mobile web applications, search...
PayPal, a financial technology company, has updated its brand identity as the company enters a new era and moves in a new direction for the business....
Amazon’s new artificial intelligence-powered video generator plans to expand access to an upper-funnel channel that can be restrictively expensive to small- and mid-sized marketers. The videos...
It was smart of you to invest in technology to support marketing automation. Automated campaigns boost the significance of your target audience and raise the efficiency...
The average person probably wouldn’t be able to differentiate between a traditional AI use case and a generative AI use case, at least not the latter....
Electric cars can cost up to twice as much to run as petrol or diesel vehicles, according to new data Running an electric vehicle (EV) can...
Google’s NotebookLM app now offers Audio Overviews, an AI tool that transforms your research into podcast-style conversations, in languages other...
Google Wallet is adding a new method to verify your age while protecting your identity, and it is once again...
PayPal has expanded its advertising capabilities beyond its own platform with the launch of Offsite Ads, enabling it to target...
Google recently revealed that it will host a separate event to discuss upcoming Android improvements before I/O. Android ecosystem president...
In today’s competitive work environment, mentorship has become more than a professional courtesy—it’s a strategic tool for individual and organizational...