For small businesses with limited resources, collaborating with micro-influencers can be a very effective marketing tactic. The market for influencer marketing is predicted to more than...
The customer journey in B2B marketing differs slightly from that in B2C marketing. Logic-based metrics are more important to potential B2B clients than a brand’s emotional...
May is Small Business Month, a time to honor and recognize the achievements of the 33.2 million small businesses and startups in America. Additionally, it is...
Teams working in marketing and digital are familiar with the challenges of striking a balance between lofty goals and limited resources. Every marketer needs to learn...
Influencer marketing campaigns start with clear brand-defined goals and performance metrics to track success. Know your goals before you begin, such as improving brand awareness, generating...
You are busy considering how to improve your business this year, beginning with a more successful marketing campaign, while others are making their New Year’s resolutions....
First and foremost, you should definitely plan for your partner’s Valentine’s Day, which falls later this week. Additionally, you need to organize your seasonal marketing campaign,...
The costs of startups are high. It might be challenging to set aside enough funds to market a new brand and its goods when a developing...
Ankit Negi is a digital marketer not just with skills but as a visionary blending data-driven decision-making with innovative marketing strategies. Over a decade of experience...
Entrepreneurs now have to devote a significant portion of their time and marketing budget to tools like social media email marketing and online advertising because the...